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PIM/DAM

Integrated PIM/DAM solutions for your successful eCommerce

You want to utilise the potential of online channels to a greater extent without duplicating content. The basis for successful eCommerce is relevant content as well as integrated processes and systems.

We know how to set up a ‘content supply chain’ to provide your own systems and partners with optimised content. We know the requirements in the PIM/DAM environment, especially from a corporate perspective, and have many years of (practical) experience in the development and integration of agile and scalable PIM/DAM systems.

Our service

Our expertise for your success

Concept

  • Analyse status quo (systems, processes, areas)
  • Definition of requirements and objectives
  • Change management

System selection

  • Scoring model based on your requirements
  • Consulting
  • Integration

Development & implementation

  • Installation and Setup
  • Development of functions
  • Connection of systems

Application management

  • Hosting of applications
  • Trainings
  • Second Level Support

Requirements & Tasks

A good PIM/DAM system is the basis for consistent content in your Internet presence or eShop. But only with the right integration into your processes and the intensive use by your employees it becomes a success! We know the requirements and know what is important.
The intelligent development of an AI-supported ‘content supply chain’, i.e. the control of data across the entire information supply chain, is essential for the success of your eCommerce strategy. The speed at which product information is provided at the point of sale is also important.

Only if you always provide high-quality, complete and up-to-date content on your products and services in your eShop, which all users can access quickly and flexibly, will the AI-supported shopping experience and customer loyalty succeed.

With a suitable high-performance PIM/DAM system, you can optimise the process of data consolidation from different data sources, systems and data formats for intelligent decision-making based on high-quality data. This ensures consistent data maintenance and product communication to strengthen and manage your brands.

The metadata is stored centrally and automatically distributed to the sales and communication channels in top quality. In this way, you create the conditions for intensive user-friendly shopping experiences on the Internet and eliminate redundant data storage and data chaos.

Flexible data processes not only help to increase productivity and improve efficiency, but also promote interdisciplinary collaboration within the company and with business partners.

The tasks related to the implementation of a PIM/DAM system are challenging! However, you don’t have to tackle everything at once. Rather, it makes sense to proceed step by step and prepare your employees for the change at an early stage. Because: The processes for maintaining content will change – and only with motivated employees will the project be a success!

Approach & success factors

A well thought-out concept for the introduction of a PIM/DAM system is crucial for subsequent success. This phase starts with a review of the current situation and the definition of requirements. These are derived from the database, the data sources, the applications (web, eShop, print) or partners to be integrated, the product range and the required languages.

Together with the required functionality and the assessment of your users, we create a scoring model that defines the system selection. Our advantage here: We advise you independently of the manufacturer!

We then create the basic setup and integrate it into your system landscape. Consistent and optimally integrated processes for transferring master data and forwarding content to partners are our claim! This is what makes your PIM project a success!

In addition, we can also take over the hosting and application management of certain systems for you!